Content Creation and Development
Professional Writing and Editing Services
You name it, we'll deliver,
from white papers to tweets.
Brand messaging created from scratch or enhanced in collaboration with you.
We develop content that informs and persuades and that will resonate with your target audiences. But writing is actually one of the last steps in our process.
Before we begin writing, we evaluate the following items to make sure we are properly tailoring your messaging and content to your brand and audience:
Primary, Secondary, Tertiary
Your style, including conforming with existing messaging
Your Business/Marketing Goals/Unique Selling Proposition
Incorporating keywords and other analytics data
Developing or adhering to SEO strategy
Tailoring messaging to particular content mediums
Examples: Blog, Web Copy, Email Marketing, Social Media, White Paper
Tailoring message to current website aesthetic and other messaging aesthetics
Creating or recommending multimedia to complement content
Website Structure / Layout / Content Organization
Creating layouts for messaging or adhering to existing layouts